
Our business is to scale yours.
ACTIVATE YOUR BRAND
CAPTIVATE YOUR MARKET
DOMINATE YOUR INDUSTRY
WHAT’S WITH THE MOUNTAIN METAPHOR?
In your business, you have your goals.
Whether it is to increase your revenue, become the #1 choice for your customers, or simply just expand your brand reach, you have a target to hit, you have a destination to reach, you have a flag to plant at the top of the mountain.
We get you, because we run businesses too (combined we have started over 90+ business across 13 industries).
And to scale to that desired heights, you will need a map, but not just any map.
You need a strategy map, a business blueprint, that is:
- Designed with your Unfair Advantage in mind,
- Devised to help you easily overcome adversities,
- Marked with the right milestones to help you stay on course, regardless of the environmental shifts,
- Understood by your team members so they can take charge when the time comes,
- Engineered to differentiate you from others even if they are on the same journey.
We are the cartographers of your marketing strategies, your mapmakers of your business success, your tour guides as you lay down your legacy.
We are Authority Institute, and it is our business to help you scale yours.
7 WAYS WE HELP GET YOUR BUSINESS TO WHERE IT SUPPOSED TO BE

#1. CREDIBILITY
Establish yourself as a Thought Leader in your field.

#2. CONNECTIVITY
Build your fans & followers within & outside your industry.

#3. POPULARITY
Engage your Most Profitable Markets with a variety content.

#4. FAMILIARITY
Mesmerise your audiences & leave lasting impressions.

#5. COMMUNITY
Expand your business network locally, regionally & internationally.

#6. VISIBILITY
Enhance your online presence across key social media platforms.

#7. AUTHORITY
Dominate your Niche, Become a Market Leader & Amplify your Authority
THE AUTHORITY AMPLIFIER FRAMEWORK
Your Blueprint to Fame, Fortune & Freedom

MEET THE AUTHORITY TEAM
Your Sherpas, Your Tour Guides on this Journey

DATO JAMES FOO
Co-Founder & Business Growth Strategist
- Founded 80+ startups in 13 industries, across 3 countries, with 4IPOs
- Closed over 90+ deals globally, largest was USD600 Million
- Member of the Malaysian MENSA Society
- Malaysia’s Representative to China’s Bi-Annual Conference for the “Eminent Young Overseas Chinese Entrepreneur”
- Author of 2 books

CANDY MOY
Co-Founder & CEO
- An Auditor turned Intrapreneur by choice, with a penchant for business operations.
Transform subject-matter experts into published authors
Over a decade of managing businesses from different industries – telecommunications, food & beverage, publishing, events and consultancy

MAVERICK FOO
Co-Founder & Marketing Strategist
- 17+ years of marketing experience in B2B & high-ticket B2C
- Copywriter across different mediums from newspaper ads to emails, flyers to websites
- Marketing strategist to MNCs, SMEs and Startups
- Co-Founder of KICKSTART.MY, a monthly entrepreneur meetup which from 20 people to over 8000 registrations over 3 years, spending less than RM500 in marketing
- Built 9 international businesses & brands
LET’S TALK.
We realised no matter how long the website is, it will not help you grow your business.
So let’s get connected instead. Leave your contact details on the form, or reach out to us at the contact details below.
Authority Institute c/o Authority Advisory Sdn Bhd [832888-M]
17-2 , Jalan PJS 11/28, Bandar Sunway,
47500 Petaling Jaya, Selangor, Malaysia