by Rupert | Jun 4, 2024 | Blog, Market Positioning
‘Market leader’. Sounds nice to be one, right? But what does being the leader of the market or industry you operate entail, really? Eternal competition runs through our business landscape, so to become a market leader isn’t just a nice-to-have; it’s a...
by Rupert | Feb 11, 2024 | Market Positioning
Amplify Your Authority in Under 90 Minutes One of the fastest ways to build authority in your industry is by becoming a thought leader. If you look at all the prominent thought leaders today, may it be Seth Godin, Gary Vaynerchuck, Neil Patel or Tony Robbins, they all...
by Rupert | Feb 11, 2024 | Market Positioning
Uncover Your Most Profitable Zone of Influence A couple of weeks ago, on my social media feed, there was a rising tide of questions in one specific area. No, it’s not about how to battle the Coronavirus, which KFC outlet has the least queue for their RM20 for 2...
